What Is UX Design?

UX stands for user experience and is often referred to when discussing how a user interacts with a website or app. The goal of UX design is to create a simple, pleasant, and efficient experience for the person interacting with the product. The iPhone is a great example of impressive UX. For instance, almost anyone…

Communicating With Customers During Uncertain Times

We’re all continuing to adjust the way we conduct business as this crisis continues. We’re trying to be flexible, creative, and attentive to our customers. But, communicating with customers during uncertain times can be challenging. While we can’t control the situation at hand, we can control the way we react and respond to it. Here…

What Your Employees Need From You In Uncertain Times

Everyone’s world has been flipped upside down. We’re all worried, we are all uncomfortable with the unknown. Whether you’re the owner, CEO, director, manager, etc., if there are people working under you, they are looking to you for answers and you need to understand what your employees need from you right now.  There are 3…

Employees Can Improve Reach And Engagement

You can increase your organic reach, engagement, and brand awareness by utilizing your own employees. When your employees share or engage with your social media posts, you’ll see an uptick in these metrics. This is because their interaction with your post is showing up on their friends’/followers’ timelines. So lets go over how employees Can…

How To Increase Social Media Engagement

A great way to measure the success of your social media efforts is by your engagement. The better your engagement is, chances are the higher your follower count will become. Therefore, allowing you to increase your brand awareness, leads, and customer acquisition.  But first, what is social media engagement? Engagement is how a user interacts…