Web designer working on website sitemap

UX stands for user experience and is often referred to when discussing how a user interacts with a website or app. The goal of UX design is to create a simple, pleasant, and efficient experience for the person interacting with the product.

The iPhone is a great example of impressive UX. For instance, almost anyone can pick up an iPhone and innately know how to use many of the functions. It’s straight-forward and just makes sense.

To design good user experience the why, what, and how is what you have to take into consideration. The why includes what the users’ motivations are for choosing this product, in addition, what values and views they associate with it. The what involves the functionality of the product and the features it offers. The how is creating the design of the product to be easily accessible and pleasing to the eye. 

Below is a graphic to better understand all that goes into UX design.

The UX Process

The UX designer is constantly thinking about the user. Therefore, everything is designed around the users’ needs and how they would interact with the product. This is because they’re the ones that will be using it. There is a lot of trial and error, redesigning, and researching, but that creates the best products.

To learn more about UX design and our other services, contact us!

Similar Posts